Thursday, 28 January 2010

Typography Module 3rd session


We've upgraded from press ads to leaflets. WOOT!
We were given a Word document which had tons of writing about some meeting that was going to happen. We just had to copy it into QuarkXPress and arrange it in order of hierarchy and give it a reasonable layout. Sounds easy. Was a bloody nightmare. :( Kinda got there in the end though.
Below is my first attempt. I find centering text gives it a professional sort of look, which are my reasons for doing so.


We were told to import 6 logos and place them on the leaflet where we thought would be the most appropriate place for them to be. As you can see, I decided at the bottom and as small as possible is the best place, purely because of the irrelevance and uglyness of them.

The logos we had to use are below.
After the last task, we had to re-size them for equal hierarchyage...

...and then put them on the leaflet to see what difference it made.
It does actually look a lot better than the first one I did. They look in proportion, and don't stick out as much as before.

We each printed our own leaflets out, then swapped with someone and made notes on them which we could then use to improve. I only changed a few things on mine. Below is the final.


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