Tuesday, 4 May 2010

Branding


I have decided I will be amalagamting
the two different shoes to create a brand new one. As a result of this, I will be creating a new brand for the shoe.
Since attending the seminar today, it's made me think about where else the logo would be seen other than on the shoe itself.
  • packaging
  • labels
  • old peoples clothing (tops, belts, hats, scarfs, purses/wallets)
  • posters/billboards (varied sizes)
I've been thinking what this brand of shoe would be called.
I've come up with a few names simply by mixing the different names used for each shoe (sports shoe, trainer, slippers etc)
So far I've got: Slainer, Slain, Splainer, Slipper Sport, Sport Slipper, Sleaks, Tripper, Trips.

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